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Some clients defy explanation.

Or that’s how it seems when you give a business-to-business, high tech or corporate communications assignment to a consumer copywriter.

It’s a time waster and a bad fit.

Hard-to-explain clients like these need the kind of copy I’ve been writing for over 30 years. On topics that include wireless communications, information systems and services, healthcare technologies, engineering and construction, and international development. For clients such as Sprint Nextel, Road Runner High Speed Online, Time Warner, IBM, Savin, Carl Zeiss, Overseas Private Investment Corporation and The Vince Lombardi Cancer Research Center.

If you’ve got a client others find too hard to capture in words, contact me for freelance copy that gets results, because it gets it right.